Care guide
Care guidance for your customers
925 sterling silver is made to be worn, and a few simple habits keep it bright for years. Share these tips with your customers, in store or online, to help them enjoy their pieces for longer.
The essentials
Three habits that make the difference
Everyday care
Put jewellery on last, after make-up, perfume and hair products, and take it off first. Wear your pieces often, as the natural oils in your skin actually help keep silver bright. Remove rings and bracelets before heavy tasks to avoid knocks and scratches.
Give each piece a quick wipe with a soft cloth after wearing to lift away oils and moisture.
Cleaning at home
For everyday shine, buff gently with a soft, lint-free or dedicated silver-polishing cloth. For a deeper clean, use warm water with a drop of mild washing-up liquid, work gently with your fingers or a soft brush, then rinse and pat dry.
Always dry pieces fully before storing. Avoid abrasive cloths, toothpaste and harsh chemical dips, which can dull the finish and harm stones.
Storage
Store pieces dry and apart, in a soft pouch or a lined box, so they cannot rub together. The same applies to shop stock: keeping air out slows tarnish, so sealed bags or a small anti-tarnish strip work well.
Fasten chains and clasps before putting them away to prevent tangles and kinks.
Quick reference
Do & don't
Do
Put jewellery on last and take it off first.
Wipe pieces with a soft cloth after wearing.
Store items dry, apart and in a pouch or box.
Wear your silver often to keep it looking its best.
Don't
Wear pieces in the shower, pool, sea or gym.
Spray perfume, hairspray or lotion over jewellery.
Use toothpaste, abrasive cloths or harsh chemicals.
Store pieces damp or loose in a jumbled drawer.
Good to know
Questions your customers ask
Why does silver tarnish, and can I fix it?
Tarnish is a natural reaction between silver and the air, and it is harmless. It shows as a dull or slightly darkened surface. A gentle buff with a silver-polishing cloth brings the shine straight back, and good storage slows it down in the first place.
Can I wear my silver in water?
Best not to. Remove pieces before showering, swimming and the gym. Chlorine, salt water, soaps and sweat all speed up tarnish and can dull the finish. A quick splash will not ruin anything, but regular exposure will shorten its shine.
I have sensitive skin. Is sterling silver safe for me?
Yes. Our 925 sterling silver is hypoallergenic with nickel-safe finishes, so it suits most sensitive skin. Keeping pieces clean and dry helps further, as trapped moisture and product residue are the usual causes of irritation.
Why did my ring leave a faint mark on my skin?
An occasional light mark is a harmless reaction between tarnish, moisture and lotions or acidity on the skin. It washes off easily. Cleaning the piece, keeping it dry and applying products before you put jewellery on will usually stop it happening.
Ready to restock
Find your next best-seller
Solid 925 sterling silver, made in Thailand and built to last. Easy for your customers to care for.
Browse all jewellery